Shipping,or itdoesn't exist.
Independent software studio. Two states matter: code is live, or it isn't. Every line written from scratch, first release in weeks not quarters. No CMS, no templates, no workshops.
“Engineers with our hands on the code. Not an agency reselling freelancers, not a consultant with PowerPoint, not a WordPress template reseller. Every line written from scratch — more work for us, less technical debt for you. We push it to production in weeks, not quarters.”
Products in production
Years of practice
Clients active after 12 months
Write code, ship it, keep it alive. Everything else only when it serves the code.
Web Application
Web platforms written from scratch. No WordPress, no Webflow, no plugins to update every month. They scale when you grow, hold up on Black Friday, and eighteen months from now won't be the legacy someone has to rewrite.
Mobile App
iOS and Android, native or cross-platform. Every line is ours — no no-code builder that chokes the moment you need a specific feature. We publish, maintain, survive OS updates and major framework bumps.
AI & Automation
LLMs, RAG, agents, pipelines. We don't sell you the demo that works on stage: we build the thing that holds up in production when OpenAI changes its API or the model starts hallucinating on fresh data.
Maintenance & Ownership
Monitoring, bug fixes, security updates, technical evolution. Most of our clients are still with us after the first year. Not because we sign long retention — because leaving doesn't pay.
UI/UX Design
Interfaces that make sense on first click. Clickable prototype before a single line of code — you approve what you see, not what you imagined while reading the brief.
Code Review & Architecture
Code review, refactoring, stack selection, performance audits. Hands inside the repo — not a PDF with a list of problems you'd have to fix yourself.
Products in production, with real users and measurable numbers.
Retail / EU
Legacy e-commerce con checkout fragile e tempi di caricamento oltre 6 secondi su mobile causavano abbandoni massicci del carrello.
Replatforming completo su architettura headless con Next.js, checkout custom one-page e CDN edge per i contenuti statici.
Conversion +38%, LCP da 6.2s a 1.4s, bounce rate -24%.
Fintech / IT
Flusso di onboarding KYC disperso su 11 step con dropoff del 62% tra verifica identità e firma documenti.
Ridisegno del flusso in 4 step progressivi, upload documenti drag&drop con OCR client-side, integrazione firma digitale.
Completamento onboarding +47%, tempo medio da 14 a 6 minuti.
SaaS B2B / EU
Dashboard lenta con rendering sincrono di decine di grafici su dataset >500k righe, utenti costretti ad aspettare 8+ secondi.
Virtualizzazione dei grafici, aggregazioni server-side con materialized views, streaming dei dati via edge functions.
Time-to-interactive da 8s a 900ms, soddisfazione utente +2.1 punti NPS.
Enterprise / DE
Team operations processava manualmente 400+ ticket al giorno, con triage medio di 12 minuti a ticket.
Pipeline di classificazione e routing automatico basata su LLM, con audit trail e override umano per casi ambigui.
Triage ridotto a 90 secondi, backlog smaltito in 3 settimane.
Four phases, no theater. We show you the product before we invoice it.
Scope
What's in, what's out — decided before we touch a keyboard. You don't need a three-day workshop, you need someone who asks the right questions in two hours.
Prototype
A clickable prototype before the first commit. You walk through it like a real user, you approve it. Only then do we start writing code.
Ship
Staging live within the first week. Weekly sprints, readable changelog, traceable commits. Every Monday you know what we shipped — if something feels off, you find out after seven days, not three months.
Ownership
Deploy, monitoring, handover, evolution. Not disappearing after go-live is the least glamorous part of the job. It's also why our clients stay.
Their words, not ours.
I told them what I needed on Friday afternoon. Monday morning I had a staging environment with half the features. In ten years of working with agencies, this had never happened.
After go-live I expected them to vanish like everyone else. Instead they messaged me two weeks later to say they'd fixed a bug I hadn't even noticed.
They didn't build the product I described in the brief. They built the one I actually needed. And they explained the difference upfront, not after.
The questions everyone asks — and the answers you won't find in quotes.
The simulator shows every line item — base + features + complexity + maintenance — and the total grows as you select. Two minutes, no sales call, no qualification step. You judge whether the number makes sense.
You already know what you want to build. The number was the missing piece.
Two minutes on the simulator, no qualification call, no commitment. You know the cost before you know who you're talking to.
Reply in 24 hours, always written by a human
Binary Company · Italy